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Chapter 17 Personal Claim or Grievance






§ 17.01 Background of the Exclusion

§ 17.02 Application of the Exclusion

§ 17.03 Issues Relating to Particular Types of Proponents

§ 17.04 Determining Who is the Real Proponent

§ 17.05 Motive Evaluation

§ 17.06 Practice Pointers


Chapter 17 Personal Claim or Grievance

Rule 14a-8(i)(4) — former Rule 14a-8(c)(4)

Question 9(4): Personal grievance; special interest: If the proposal relates to the redress of a personal claim or grievance against the company or any other person, or if it is designed to result in a benefit to you, or to further a personal interest, which is not shared by the other shareholders at large.


§ 17.01 Background of the Exclusion

This exclusion permits a company to exclude a proposal that seeks to redress a personal claim or grievance. It also is applied to prevent proposals that are intended to provide the proponent with a benefit not shared by the company's shareholders as a whole.

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§ 17.01[A] History of the Exclusion



In 1948, the SEC adopted this exclusion to allow companies to omit proposals if they related to a personal claim or grievance against the company or management.[fn1]

In 1952, the SEC expanded the exclusion to permit companies to omit proposals submitted primarily for the purpose of promoting general economic, political, racial, religious, social or similar causes. This change placed a greater emphasis on a proponent's motive for submitting a proposal.[fn2]

In 1972, the SEC amended several provisions in the shareholder proposal rule. To attempt to minimize the subjective nature of the rule's application. In particular, the SEC reduced the need for staff inquiry into a proponent's motive when applying the "personal grievance" and relevance exclusions. Although the SEC retained the "general economic, political, racial, religious, social or similar causes" language added in 1952 (because the SEC wanted to keep the language to support the broader ordinary business exclusion), it deleted the "primarily for the purpose of promoting" language that preceded this clause. Applying this new standard was still difficult because all proposals contain some element of personal interest. For example, when religious groups in the 1970s submitted proposals regarding South Africa, they were motivated by a personal interest — eliminating racial discrimination.

Even though some companies sought the omission of these proposals as a personal interest, the SEC staff did not agree because the personal interest was not limited to the proponent; the issue had larger significance and was shared by other shareholders. In addition, the SEC amended the exclusion to permit companies to omit any proposals that related to the enforcement of a personal claim or the redress of a personal grievance against any person, not just the company or management.[fn3]

In 1983, the SEC attempted to clarify the exclusion's scope by adding a new qualifying clause, "or if it is designed to result in a benefit to the proponent or to further a personal benefit, which benefit or interest is not shared with the other security holders at large." This amendment made the distinction clearer between proposals motivated solely by personal interest and those that affected a broader group of shareholders. The SEC allayed the concerns of some commentators by stating that it would not interpret "personal interest" to automatically exclude proposals relating to issues to which the proponents were personally committed or intellectually and emotionally interested.[fn4]

In 1998, the SEC proposed to modify how the exclusion was applied by removing the staff as the arbiter of this exclusion. As proposed, the staff would have granted no — action relief only if the proposal itself — not the supporting statement or supplemental materials — revealed a personal grievance or personal interest. If a proposal was neutral on its face, the staff would issue a "no-view" letter. The company could then decide whether it felt strongly enough about the perceived underlying reasons for the submission of the proposal, risking legal action if it excluded the proposal.

This proposal was attacked as allowing companies effectively to use the exclusion as they saw fit. Commentators believed that companies would have excluded numerous proposals, forcing proponents to go to court. In dropping the proposal, the SEC stated that it decided not to make the change because "companies might rely on the rule to exclude proposals focusing on social policy matters."

Although the SEC did not adopt the proposed substantive change to the exclusion in 1998, it did renumber the exclusion as 14a-8(i)(4) and made minor stylistic changes. The SEC also reiterated its position that "social proposals are generally not excludable" under this exclusion.[fn6]

[fn1] Exchange Act Release No. 4185, 1948 SEC LEXIS 401 (Nov. 5, 1948).

[fn2] Exchange Act Release No. 4775, 1952 SEC LEXIS 121 (Dec. 11, 1952).

[fn3] Exchange Act Release No. 9784, 1972 SEC LEXIS 155 (Sept. 22, 1972).

[fn4] Exchange Act Release No. 20,091, 1983 SEC LEXIS 1011 (Aug. 16, 1983).

[fn6] Exchange Act Release No. 39,093, 1997 SEC LEXIS 1962 (Sept. 18, 1997) (proposing release); Exchange Act Release No. 40,018, 1998 SEC LEXIS 1001 (May 21, 1998) (adopting release).

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§ 17.01[B] Purpose of the Exclusion



The purpose of this exclusion is to prevent proponents from using the proposal process to further their own personal agendas. The proxy statement is not the proper forum to address issues that are not of interest to a significant number of other shareholders, particularly where shareholder interests are not directly involved. In addition, including this type of proposal in the proxy statement shifts the cost of vindicating a proponent's personal interests to the company and indirectly to all shareholders.

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§ 17.01[C] Overlap with Other Exclusions

The facts that support a company's request based on this exclusion are unlike those underlying requests under other exclusions. As a result, it is not uncommon for a no-action request to address only this substantive basis if a personal grievance is alleged to be involved.

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§ 17.02 Application of the Exclusion

§ 17.02[A] Identifying the Key Issues



This exclusion is among the most difficult and subjective for the SEC staff to apply, because all proposals are motivated in some part by a personal interest. The challenge is distinguishing between proposals motivated solely by personal interest and those that affect a broader group of shareholders.

Even when a proposal appears to deal with a topic that relates to the general welfare of all shareholders, the staff may permit a company to exclude a proposal if the staff finds it is clear that the proponent is using the proposal as a tactic to redress a personal grievance or gain a personal interest. In such cases, the application of the exclusion hinges upon the motivation of the proponent, not the text of the proposal alone. Determining a proponent's motivation using only the information provided in the no-action request, any rebuttals provided by the proponent, and the proposal itself can be challenging.

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§ 17.02[B] Inconsistency of Staff Responses



Due to the highly subjective nature of this exclusion, the response of the SEC staff may appear to be inconsistent, especially for proposals that do not articulate the grievance in the language of the proposal. This inconsistency is a function of the varying quality of the arguments and supplemental materials provided by the company and the proponent. These arguments and materials may lead the staff to reach opposite results even for two identical proposals.

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§ 17.02[C] Burden to Show Improper Motive



The company must demonstrate that the proponent's motives in submitting the proposal are personal. This task is relatively easy when the proposal on its face indicates an improper motivation. The company may also have little trouble proving a personal claim or grievance when a proponent submits a facially neutral proposal but indicates elsewhere that the proposal is designed to advance an improper agenda.

EXAMPLE:

In State Street Corporation,[fn7] the company was required to include a proposal requesting that the board adopt a policy that the Revised Model Business Corporations Act govern the company's conduct where it does not directly conflict with its bylaws or applicable state or federal laws. In this case, the proponent and the company each submitted four letters to the SEC staff in support of their positions.

[fn7] 2000 SEC No-Act. LEXIS 312 (Mar. 2, 2000).

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§ 17.02[D] Prospective Relief to Exclude Future Proposals



In a few cases, proponents routinely submit proposals to the same company each year to vent their personal grievance. Even when a company is able to establish the fact that there is a grievance, it is required to file a new no-action request each year to the staff to obtain no-action relief.

In 1983, the SEC acted to provide some assistance by allowing companies to request prospective relief in these circumstances. When companies seek prospective relief, they ask that the staff's response state that all future proposals from a particular proponent relating to the grievance can be excluded. In processing prospective relief requests, some of the factors that the staff considers include: how often the proponent already has had proposals excluded on this basis, the egregiousness of the personal grievance and the impact of the proposal's topic on the company.

If the staff grants this relief, the company still has an obligation under Rule 14a-8(j) to notify the staff and the proponent of its intention to exclude the proposal. The staff will retain the notice in its records, but will not issue a no-action response.[fn8]

EXAMPLES:

Grant of prospective relief

[fn8] See Division of Corporation Finance, Staff Legal Bulletin No. 14 (July 13, 2001), Item C5.

[fn9] 2001 SEC No-Act. LEXIS 357 (Mar. 5, 2001).

[fn10] 1994 SEC No-Act. LEXIS 754 (Nov. 4, 1994).

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§ 17.03 Issues Relating to Particular Types of Proponents

It is usually easier for a company to clearly point to a motivating factor that involves a personal benefit if a proponent is an individual. It is much more difficult to prove such a motive if the proponent is a group. As a result, the staff is more likely to allow a company to exclude a proposal if the proponent is an individual and tends to allow inclusion if the proponent is a group.

§ 17.03[A] Employees

Current or former employees with documented histories of disputes with the company often submit proposals that raise issues under this exclusion. These disputes often provide a basis for exclusion, especially if a proposal claims unfair treatment or seeks changes to allegedly discriminatory policies that purportedly harmed the proponent. Sometimes, even with ample documentation, companies are not able to meet their burden of proving that these employees have submitted a proposal for personal reasons.

EXAMPLES:

Excluded proposals

EXAMPLES:

Included proposals

[fn11] 1993 SEC No-Act. LEXIS 383 (Mar. 5, 1993).

[fn12] 2000 SEC No-Act. LEXIS 392 (Mar. 8, 2000).

[fn13] 2000 SEC No-Act. LEXIS 75 (Jan. 31, 2000).

[fn14] 1999 SEC No-Act. LEXIS 949 (Dec. 10, 1999).

[fn15] 1995 SEC No-Act. LEXIS 848 (Nov. 22, 1995).

[fn16] 2000 SEC No-Act. LEXIS 312 (Mar. 2, 2000).

[fn17] 2000 SEC No-Act. LEXIS 506 (Mar. 28, 2000).

[fn18] 2000 SEC No-Act. LEXIS 356 (Mar. 6, 2000).

[fn19] 2000 SEC No-Act. LEXIS 253 (Feb. 29, 2000).

[fn20] 2000 SEC No-Act. LEXIS 165 (Feb. 16, 2000).

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§ 17.03[B] Business Partners



The SEC staff tends to allow companies to exclude proposals submitted by shareholders who had conducted — or hoped to conduct — business with the company. A proposal is particularly likely to be omitted if it seeks to force the company to conduct business with the proponent.

EXAMPLES:

[fn21] 2000 SEC No-Act. LEXIS 875 (Sept. 28, 2000).

[fn22] 2000 SEC No-Act. LEXIS 843 (Sept. 13, 2000).

[fn23] 2000 SEC No-Act. LEXIS 542 (Mar. 30, 2000).

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§ 17.03[C] Institutional Investors



Companies often argue that the agenda of institutional shareholders differs from that of other shareholders. As some commentators have pointed out, as might be expected, institutional shareholders sometimes prefer noncorporate interests over corporate interests when they submit shareholder proposals.[fn24]

However, unless a company can prove that an institutional investor's interest is personal, the SEC staff tends to require inclusion of their proposals. It is extremely difficult for companies to show that institutional investors have a personal interest since the persons that run these entities are accountable for their performance and are subject to fiduciary duties that preclude acting in their own personal interests.

[fn24] See, e.g., James E. Heard, "Executive Compensation: Perspective of the Institutional Investor," 63 U. Cin. L. Rev. 749 (1995); Philip R. Lochner, Jr. & Richard H. Koppes, "Good Corporate Governance and its Advocates: The Governance of Public Pension Funds and the Governance of Public Companies," Corporate Governance Advisor, at 7 (Sept./Oct. 2000).

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§ 17.03[D] Labor Unions



Company attempts to exclude proposals submitted by labor unions have generated significant controversy. Companies sometimes argue that the proposals, though neutral on their face, are designed to aid the union in organizing workers or collectively bargaining, rather than to further a cause shared by all shareholders. Attempts to exclude these proposals are rarely successful because evidence of such a motive is often difficult to produce. A company will not be able to exclude a labor union proposal by merely alleging that the company has a dispute with a union, particularly when the proposal is neutral on its face.

EXAMPLES:

Companies permitted to exclude labor union proposals

EXAMPLES:

Companies not permitted to exclude proposals

[fn25] 1994 SEC No-Act. LEXIS 166 (Feb. 7, 1994).

[fn26] 1994 SEC No-Act. LEXIS 142 (Jan. 24, 1994).

[fn27] 1996 SEC No-Act. LEXIS 158 (Feb. 1, 1996).

[fn27.1] 2002 SEC No-Act. LEXIS 362 (Mar. 11, 2002).

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§ 17.04 Determining Who is the Real Proponent

§ 17.04[A] Proponents as Alter Egos

Occasionally, a shareholder attempts to use an alter ego (i.e., asks another shareholder to submit a proposal on his behalf) to obscure the fact that the motivation for the proposal is personal. The SEC staff often must make difficult decisions about whether a company's claim that an alter ego is being used is true, particularly in the face of strong denials. In some cases, a company is able to find evidence that an alter ego exists, such as a familial or other relationship between the proponent and the shareholder with the grievance or an admission by the nominal proponent that he is acting on behalf of another person. However, in most cases, companies are hard pressed to provide evidence to the staff that an alter ego is involved.[fn28]

EXAMPLES:

[fn28] For further discussion of the alter ego issue, see supra Chapter 9.

[fn29] 1999 SEC No-Act. LEXIS 445 (Apr. 6, 1999).

[fn30] 1994 SEC No-Act. LEXIS 503 (May 12, 1994).

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§ 17.04[B] Grievance Has to Be Personal

The SEC staff normally requires the inclusion of proposals if the proponent's motivation is that others — with whom the proponent has no direct relationship — have allegedly been victimized by the company. The fact that a proponent is a member of a special interest group such as an environmental or social justice organization does not itself render the proposal excludable. The SEC staff's response to company arguments based on this concept of personal grievance is similar to the way it approaches traditional social issue proposals, where the proponent seeks to influence a company with the goal of accomplishing a benefit for society.

EXAMPLES:

[fn31] 2001 SEC No-Act. LEXIS 342 (Mar. 5, 2001).

[fn32] 2000 SEC No-Act. LEXIS 58 (Jan. 24, 2000).

[fn33] 2000 SEC No-Act. LEXIS 918 (Oct. 27, 2000).

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§ 17.04[C] Personal Interest of Proponent's Affiliate

In some cases, the SEC staff allows companies to exclude proposals in which an affiliate of the proponent has a personal interest. A company must show not just a relationship between the proponent and the affiliate but also a benefit that will flow to the proponent as a result of the proposal.

EXAMPLES:

[fn34] 1986 SEC No-Act. LEXIS 1946 (Mar. 14, 1986).

[fn35] 1982 SEC No-Act. LEXIS 2007 (Feb. 24, 1982).

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§ 17.05 Motive Evaluation

§ 17.05[A] Proponent Allowed to Have Some Personal Interest

The SEC staff has difficulty applying this exclusion because all proposals are motivated in some part by a personal interest. The SEC staff determines the acceptable level of personal interest by considering whether the issues raised by the proposal affect a broad group of shareholders. The SEC has made clear that the exclusion does not operate to allow omission of proposals regarding issues to which the "proponent was personally committed or intellectually interested."[fn36]

[fn36] Exchange Act Release No. 20,091, 1983 SEC LEXIS 1011 (Oct. 14, 1983).

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§ 17.05[B] Types of Motives

§ 17.05[B][1] Compensation for Damages

The SEC staff consistently allows companies to exclude proposals if they are submitted by shareholders to obtain damages or compensation from the company, particularly if a proposal seeks to force the company to take action regarding matters that are or were litigated in a court between the parties. To support exclusion, companies generally follow one of three approaches: produce a "smoking gun," an admission that the proposal was submitted to further the litigation or claim; show that the subject mater of the proposal is substantially identical to the issues in dispute between the parties; or prove unequivocally that the proponent has engaged in a campaign of harassment aimed at the company.

EXAMPLES:

[fn36.1] 2001 SEC No-Act. LEXIS 693 (Aug. 10, 2001).

[fn37] 2001 SEC No-Act. LEXIS 245 (Feb. 22, 2001).

[fn38] 2000 SEC No-Act. LEXIS 14 (Jan. 7, 2000).

[39] [Reserved.]

[fn40] 1997 SEC No-Act. LEXIS 944 (Oct. 15, 1997).

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§ 17.05[B][2] Investor Relations

Occasionally, proponents submit proposals dealing with company mistreatment of shareholders. The SEC staff tends to allow companies to exclude such proposals, including requests that the company buy back its stock. However, when a shareholder would not benefit personally from a proposal, but rather submits it out of a belief that the company has made an erroneous decision, the SEC staff requires inclusion of the proposal.

EXAMPLES:

[fn41] 2000 SEC No-Act. LEXIS 431 (Mar. 15, 2000).

[fn42] 1999 SEC No-Act. LEXIS 241 (Feb. 22, 1999).

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§ 17.05[B][3] Self-Enrichment

The SEC staff consistently allows companies to exclude proposals that are submitted by proponents using the shareholder proposal process as a way to enrich themselves. However, a company may have difficulty meeting its burden of proof. Self-enrichment motives are not always clear and companies often have to rely on supplemental information to reveal the proponent's true goal since the proposal and supporting statements are generally neutral on their face. Moreover, the SEC staff will not allow a company to exclude a proposal simply because the proponent seeks to facilitate a transaction with an entity in which the proponent has an interest.

EXAMPLES:

[fn43] 2000 SEC No-Act. LEXIS 247 (Feb. 24, 2000).

[fn44] 1999 SEC No-Act. LEXIS 898 (Oct. 29, 1999).

[fn45] 2000 SEC No-Act. LEXIS 324 (Mar. 8, 2000).

[fn46] 2000 SEC No-Act. LEXIS 56 (Jan. 24, 2000).

[fn47] 2000 SEC No-Act. LEXIS 103 (Jan. 24, 2000).

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§ 17.05[B][4] Embarrassment

Sometimes companies argue that a proponent's motive for submitting a proposal is to embarrass management. Potential embarrassment is not sufficient to justify exclusion because many proposals could embarrass management, even if the proponent does not bear management any ill will. Proponents often submit proposals to effect change in corporate behavior, which at least indirectly is a criticism of management's current performance.

EXAMPLE:

In Adams Express Company,[fn48] the company was permitted to exclude a proposal in which the proponent "commanded" the chairman of the board to file a complaint with the president of the American Society of Corporate Secretaries against the secretaries of certain corporations. The company stated that the proposal was submitted after the secretaries of several companies did not provide the proponent with information he requested regarding the time and location of every stockholder meeting in the United States. The company contended that the proposal had no bearing on the company and was merely used to pressure the company to provide the information. The proponent did not submit a rebuttal.

[fn48] 1997 SEC No-Act. LEXIS 1009 (Nov. 13, 1997).

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§ 17.05[B][5] Targeting Employees

The SEC staff normally allows companies to exclude proposals submitted to seek revenge against or otherwise attack employees. Exclusion is especially likely if a proposal could harm the employee or invade her privacy.

EXAMPLE:

In Exxon Mobil Corporation,[fn49] the SEC staff permitted the company to exclude a proposal recommending that the board establish an oversight committee to review all reported sexual activities, and to take remedial action, including removal of employees involved in such activities on company property or while away from their regular place of employment for work purposes. The proposal stemmed from a dispute after the end of a personal relationship between the proponent and an employee. The company noted that the proponent had filed a lawsuit against the employee for recovery of legal fees allegedly owed by the employee to the proponent in connection with services he had rendered as her attorney in several lawsuits and recovery of a car, jewelry, other items and cash that he had allegedly given to the employee while they were in the relationship. In addition, the company noted that the proponent had sent extensive documentation to various employees of the company over the past several years relating to the alleged sexual activities of the employee, sought to have the employee's employment terminated and had been waging a campaign to alert company personnel of employee's alleged sexual activities, even though the company had completed a thorough investigation of the allegations.

[fn49] 2000 SEC No-Act. LEXIS 422 (Mar. 23, 2000).

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§ 17.05[C] Difficulties in Evaluating Motives

This exclusion requires the SEC staff to determine why a proponent decided to submit a proposal. Probably more than under any other exclusion, this process is adversarial. It is not uncommon for both a company and proponent to provide lengthy analyses to the staff about the applicability of the exclusion.

Quite often, the staff must reach factual conclusions concerning the subjective motivations of a proponent, purely on the basis of correspondence, under circumstances when the objective evidence — the proposal and supporting statement — suggests that there is no personal grievance.

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§ 17.05[C][1] Staff Requires Evidence of Motive

A company will more likely persuade the staff that a proposal is motivated by personal interest if it can describe other instances in which a proponent has interacted with the company about an issue. The staff typically will accept a company's representations about these interactions — they need not be documented. However, the proponent may dispute the company's characterizations of these interactions so written evidence is likely to be more persuasive.

EXAMPLE:

In Storage Technology Corporation,[fn50] the proponent defeated a no-action challenge to a proposal requesting that the board restrict each officer and director from selling company stock for a period of five years from the date of the exercise or purchase of shares. The company claimed that the proposal was part of a larger pattern of harassment against the company. For example, the proponent had spoken to company representatives over the past seven years more than one hundred times. The company claimed that the proponent had written more than 50 letters during the past seven years, primarily to its president, with numerous false and derogatory statements. In addition, the company pointed out that the proponent had posted over a hundred messages on a Web message board disparaging the company. The company noted that the proponent had indicated that one of his goals was to become a member of the board. The proponent responded that the company only produced five of the "more than 50" letters that the company alleged he had sent and that the company did not indicate how it thought they were false. The proponent also disputed having sent two of the six prior proposals that the company claimed he had submitted.

[fn50] 2000 SEC No-Act. LEXIS 519 (Apr. 3, 2000).

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§ 17.05[D] Motive Evident from Proposal Itself

The easiest cases for the SEC staff involve proposals that on their face seek redress of a grievance or a personal benefit or where the nexus between the proposal and benefit is so clear and direct as to be unmistakable. When the motive is evident from a proposal itself, the staff consistently allows companies to exclude it.

EXAMPLES:

The company argued that the proposal would expressly benefit the proponent, and would use the company's annual meeting to further his grievance. The company pointed out that two thirds of the proponent's proposal detailed his case and his allegedly unfair termination by the company, as well as making disparaging remarks about the company and its executives. The proponent did not submit a rebuttal.

[fn51] 1999 SEC No-Act. LEXIS 948 (Dec. 13, 1999).

[fn52] 1996 SEC No-Act. LEXIS 222 (Feb. 22, 1996).

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§ 17.05[E] Campaign of Harassment

Sometimes, although a proponent's personal grievance is not apparent from the face of the proposal, the proponent and the company have a long history of disputes. When it is unambiguous that the proposal is part of a campaign by the proponent, the SEC staff permits exclusion. However, the standard for making such a showing is high.

EXAMPLES:

[fn53] 2001 SEC No-Act. LEXIS 166 (Feb. 1, 2001) and 2000 SEC No-Act. LEXIS 292 (Feb. 24, 2000).

[fn54] 1999 SEC No-Act. LEXIS 281 (Mar. 4, 1999).

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§ 17.06 Practice Pointers

 Company Practice Pointers

  • Arguments to staff are critical. A company must illustrate that a proponent's motivations for submitting a proposal are personal. Since the SEC staff's determination primarily depends on the claims made in the correspondence presented by the proponent and the company, the arguments sent to the staff are vitally important. For example, a company should submit a detailed description of the proponent's actions, such as the number of letters or calls made to the company regarding the grievance.

  • Investigate to uncover motives. Companies should make an effort to investigate and uncover evidence to demonstrate that the proponent's motivation is personal. This could be as simple as interviewing employees who have had contact with the proponent to searching the Web for content from the proponent that discusses the proposal or the company.

  •  Proponent Practice Pointers

  • Ensure that neither the proposal nor the supporting statement highlights any grievance. To avoid exclusion, proponents should ensure that they don't blow the whistle on themselves by discussing any personal grievances in their proposals or supporting statements.

  • Don't make the connection. Proponents should refrain from characterizing their proposals, orally or in writing, as an attempt to gain an advantage in an unrelated dispute with the company.

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